In a surprising move, Prime Minister Rishi Sunak has announced that the UK will hold a general election on the 4th of July 2024.

Speaking outside Downing Street, Sunak highlighted the challenges faced during his tenure and the steps his government has taken to stabilise the economy.

Key Points from Sunak’s Announcement.

Reflecting on Recent Challenges

Sunak emphasised the significant events that have shaped the current state of the UK, citing the Covid-19 pandemic and the war in Ukraine. These crises have had profound effects on the economy, particularly on energy bills, due to the global upheaval caused by these events.

Economic Achievements

Despite these challenges, Sunak claimed that the UK economy is on the path to recovery. He pointed out that inflation has normalised, interest rates have fallen, and economic growth is steady. He stressed that “economic stability is the bedrock of any success” and assured that the government’s plan is effective.

Call for Trust and Decision

Sunak urged the nation to trust his leadership, framing the election as a pivotal moment for Britain’s future. He presented a choice between continuing with his economic strategy or risking a return to instability.

Criticism of the Opposition

Sunak did not hold back in his criticism of Labour and its leader, Sir Keir Starmer, questioning their plans and vision for the country. He pledged to fight for every vote, asserting that a Conservative government under his leadership would safeguard economic stability.

Impact on the Property Industry

Mark Richardson, Partner with Boxall Brown & Jones  shared his insights on the announcement.

“The concern amongst many is that the election would not be held until the last possible minute, which may well have caused a drag on the economy generally, and property in particular, as it would inevitably create a period of uncertainty.”

He added, “I’m very pleased that it has been called so soon for early summer. It comes on the back of some positive economic news against a background of falling inflation and predicted lower interest rates. Regardless of party politics, I think getting the election out of the way will hopefully give a clear mandate to govern for the winner, which will give greater certainty and stability upon which we can look forward to some solid economic growth.”


Sunak’s announcement sets the stage for a crucial election that will determine the future direction of the UK. For the property industry, the timing of the election could alleviate the uncertainty that often hinders investment and growth. As the election campaign unfolds, all eyes will be on how the promises and policies of the leading parties could shape the economic landscape, impacting the property market and broader business environment.

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